Motorola was always been a big company in European markets. But in India they are still the infamous and non-selling brand of company. Well let us see the advantages and disadvantages of using the first six sigma qualified company of the world has. The first advantage of these brand mobiles which is still under cover is they are cheap mobiles compared to other brands such as Nokia etc. For example if we can buy a Nokia mobile with FM feature for 2K then we can buy the same featured mobile in Motorola But due to the lack of publicity of their models are always not been selected by the customers. They concentrate on advertising mobiles with good camera, Fm etc, I would suggest them to try concentrating on the lower models and their publicity and high sales of them will automatically boost the sales of all other higher models. The next disadvantage in their mobile brands is that they are prone to higher damage when dropped unlike all other brand mobiles. The well example is my own mobile its display got broke when I accidentally dropped my mobile. Even after I repaired it, there were other side effects too; it started to get jammed frequently. So if they can see to all these things they can also be on the top of the sales charts in India. Another main draw back of Motorola is the tough user interface it is providing. Nokia has the best and easy to understand interface in the market not only comparing with the Motorola even with the Sony Ericcson, LG, Samsung etc.
Thursday, November 13, 2008
Motorola Mobiles Adv and Disadv
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